The New York Post Grows Time On-Site by 15X
As America’s oldest continuously-published newspaper, The New York Post has evolved into a national digital presence, and one of the country’s most provocative, impactful, and beloved news brands.
By partnering with OpenWeb, The New York Post would provide its audience with a tailored and unique community engagement experience, similar to that of a social media platform, all hosted directly on their own properties.
The case study reveals:
- How The New York Post drove 15X time on-site, and 4X page views, from their most engaged users,
- The social experiences that directly support engagement goals,
- How an active, loyal community strengthens strategy, and more.