OpenWeb

formerly known as Spot.IM

Make every article a place where people engage

Conversation and engagement tools create space for audiences to engage directly within your content, interacting with each other and sharing sentiment.

Trusted by Leaders in Media Trusted by Leaders in Media

  • CNN
  • Yahoo!
  • Forbes
  • The Wall Street Journal
  • The Times
  • New York Post
  • Hearst
  • The Weather Channel
  • Footballco
  • ABC News
  • HuffPost
  • IGN
  • TED

Conversation drives:

3x

More time on site

2x

More page views

30%

Of new registrations

*On average compared to non-engaged users, based on internal OpenWeb data 2024. Results may vary.

Conversation

A real-time commenting experience.
Conversation is designed to drive registrations, engagement, and foster a community, unique to your brand.
Conversation real-time commenting on mobile

Live Stream Conversations

Cover big moments and announcements.
Keep your audience informed and engaged in real time as the story unfolds with Live Blog.

Ask Me Anything

Connecting readers with the people behind the content they care about.
Help one-way content evolve into two-way relationships that drive real loyalty with AMA.
Live Blog on mobile

Advanced Moderation

Moderate your conversations to help foster safer, higher-quality conversations.

Learn More
AI moderation rejecting a comment flagged for incivility and vulgarity
AI moderation rejecting a comment flagged for hate speech and hostility

Boost participation with
Community Engagement Tools

Community Engagement Features help create interactive experiences, allowing you to prompt conversation, and collect insights on your most engaged audiences.

Staff Badges

Connect your audience with verified staff and foster meaningful interactions.

Popular in the Community

Surface your most active discussions and drive more readers to join the conversation.

Embeddable Comments

Place a comment where you want users to see it within the article.

Comment Anchors

Alert readers to active conversations happening on your content and invite them to join in.

Topic Tracker

Keep your audience connected to the discussions most relevant to them.

Reactions

Capture real-time sentiment and boost interaction effortlessly.

We have had great success driving real-time conversations and surfacing relevant content to our audience leveraging OpenWeb’s platform, best-in-class moderation and seamless integration. We have also had the opportunity to be part of their innovative monetization initiatives that have significantly driven our revenue KPIs.
Matt Murphy

Matt Murphy

Chief of Staff, Home and Memberships

MarketWatch is constantly looking for innovative ways to engage with our readers and help all understand what the news of the day means for you and your money. OpenWeb has been a tremendous partner on this mission. They’ve demonstrated responsiveness, a strong sense of loyalty, and excellent performance from integration onward
Dan Shar

Dan Shar

GM MarketWatch

We’ve been impressed by results from launching our new commenting system. We saw our comment volume double month over month after launching OpenWeb on our site. The product is slick and easy-to-use, and the results are stunning. It’s also the best tool we’ve seen for content moderation as it helped us squash the horrible spam problem on our site. Highly recommend.
Travis Bernard

Travis Bernard

Senior Director of Membership at TechCrunch

I’ve noticed since I started commenting more frequently, there has been more discussion and a little less judgment. Our moderating platform Spot.IM makes sure all comments are within our editorial policy.
Hannah Rimm

Hannah Rimm

Editor, Money Diaries

Find the latest analysis and insight in our blog.

Blog - Why Conversations Are the Most Valuable Ad Inventory on the Internet

Articles, Conversations

Why Conversations Are the Most Valuable Ad Inventory on the Internet

By Kelly Andresen

Announcements, News

The World Cup Is Testing Every Publisher & Sports Community on the Internet

By Victor Yakovlev

Announcements

OpenWeb Launches Community Exchange Platform, Names Kelly Andresen Executive Vice President of Demand Sales

By Andrew Arida

Articles, Tech

Community Is Not a Feature — It’s the Future of Publishing

By Andrew Arida

Let’s have a conversation.

Right now OpenWeb has a limited number of partners we can work with in order to provide the highest quality service to each and every one. Let us know you’re interested and stay informed about how OpenWeb is empowering publishers and advertisers to change online conversations for good.

For any legal matters, please contact us at legal@openweb.com.
For any legal matters, please contact us at legal@openweb.com.