

In our discussion, MSG and Karen discuss:
— Building a career across Goldman Sachs, Deloitte, and Meta before landing in media
— The story behind one of media’s rarest roles: Chief of Staff at a major digital publisher
— The real reasons publisher traffic is declining beyond Google Zero
— The growing pressure on publishers to diversify beyond a single traffic channel
— How Ziff Davis thinks about blocking AI bots, and when that strategy backfires
— AI scraping as a business model threat, not just a content problem
— The enduring value of authoritative brands in a world of AI-generated answers
— The duality every publisher is living: fighting AI scraping while using AI every day
— The case for one-on-one aha moments as the key to internal AI adoption
And more.
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